Sheethal Shobowale

Global Head of Business Analytics, Waze

Sheethal Shobowale joined Waze as Global Head of Business Analytics after 7 years in various roles as a Research Manager at Google.  Her work focuses on trends and brand insights to support Waze ads, consumer, and partnerships globally.  Prior to Google, she managed a research and analytics group at a media agency, working with large advertisers across many industries.  Previously she managed portfolio risk, liquidity and analytics for Columbia University’s endowment and spent a short time in investment banking.  Sheethal received a BA in Economics and Mathematics and an MS in Strategic Communications from Columbia University.  She is a member of the board of Bike New York, founder of her block association, and was a Kiva Microfinance Fellow in Peru and Bolivia.  She is a mom of two young boys and lives in Brooklyn.

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